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Welcome to our teachings page, a place where we encourage you to read our posts for valuable tips, ideas on growing your business and industry expertise.
Business

Before you make the leap – 10 tips for start-ups

Hundreds of thousands of new businesses will be formed over the coming year. Some will be a great success, but the vast majority will no longer exist in five years time. One of the main reasons why businesses fail lies in the preparation stage.

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Marketing

The Advantages Of Using Data Driven Marketing

John Wanamaker, famed for being the pioneer of marketing once stated “Half the money I spend on advertising is wasted; the trouble is I don’t know which half’, and the same could be said for many millions of companies today.

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Marketing

Reasons to Outsource Your Marketing

Outsourcing basically refers to using an outside company to complete all the marketing tasks your business needs in a timely and professional manner. Now let’s look at some reasons why should you be outsourcing your marketing.

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Business

How to choose an effective name for your business

The name you chose to give your business is one of the first and most important decisions you will make when you first start out. Choose the wrong name and you could be stuck with it. The right name however, will grow with you and be easily recognisable and the corner stone of your brand.

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